MuzeRoom launches app to deliver news for the artist you’re listening to [EXCLUSIVE]
MuzeRoom, the world’s first smart content curation platform for music, has launched its app to deliver music news for the artist you’re listening to.
Founded in 2015 the Australian-based start-up delivers music news for over 220,000 artists, pulling news from the top 150 music blogs and publications including Rolling Stone, Billboard, Pitchfork, Tone Deaf, and Don’t Bore Us.
A companion service to streaming services, MuzeRoom features over 400,000 curated articles, offering an average of 685 a day.
Co-founder Ronan Mason said he created MuzeRoom to change the way people interact with music:
“I love using the likes of Spotify and Apple Music, but they don’t offer me much more than the music itself. With MuzeRoom we wanted to change that – offering music fans up to the minute music news, new releases, music videos, and tour announcements for the artist they are listening to. We think that’s the kind of offering music fans are crying out for, but that’s not currently available.”
The app arrives in timely fashion. Facebook announced in January that users would “see less public content posts from businesses, brands and media” due to an update in its algorithm.
“We started making changes in this direction last year, but it will take months for this new focus to make its way through all our products. The first changes you’ll see will be in News Feed, where you can expect to see more from your friends, family and groups.
“As we roll this out, you’ll see less public content like posts from businesses, brands, and media.
“And the public content you see more will be held to the same standard — it should encourage meaningful interactions between people.”
Not only will users of MuzeRoom see more news updates from artists they’re interested in, the knock-on effect means artists are able to better communicate tour and release announcements with their fans.
MuzeRoom users will see more news updates from artists they’re interested in at the time they are most interested – whilst listening. Ultimately that’s a win for the artist as well as their fans.
The article was originally published on The Industry Observer