Last night at RMIT University in Melbourne saw the staging of the inaugural EMC Connect, a new, national touring series of free educational events targeted at the electronic music industry.

Created by the team behind the the annual Electronic Music Conference, the first of the three EMC Connect events featured a ‘state of play’ panel, a songwriting workshop and an industry consultation.

Last night’s songwriting workshop saw local producer Benson deconstruct the much loved song ‘Resolution’ from initial concept, through the creative process including the demo stage to finished song.

Stream ‘Resolution’ below:

Created to cover the latest trends and opportunities within the music industry, and to decipher which areas are currently the most challenging for the music sector, the industry consultation is set to be turned into a discussion paper, which will be published exclusively on The Industry Observer.

Following last night’s workshop and industry consultation – the contributing results of which were collated live on the big screen – a panel discussion tackled digital marketing, local radio content quotas, an update on digital platforms, and the live music market.

The panel featured: Emily Collins (Managing Director of MusicNSW and Deputy Chair of AMIN), Guven Yilmaz (Managing Director, Vita Artists), Michael Christidis (Co-Director, Untitled Group) Jimmy Mackay (Label Manager, Xelon), Kelly Burge (Senior Account Manager, Eventbrite), Jane Slingo (Executive Producer EMC/Artist Manager), and this writer (Managing Editor, Seventh Street Media). It was facilitated by Ariel Blum (Founder, GRID Series Artist & Content Development Program).

While registrations for the Brisbane event are almost full, a handful of free passes to the Sydney event on June 28 are still available and can be reserved HERE.

The ‘state of play’ panel speakers for Sydney (June 28) are:

Ben Godding (Marketing Director AWAL),

Emily Collins (Managing Director of MusicNSW and Deputy Chair of AMIN),

Paul Stix (Director, UNDR Ctrl)

Jane Slingo (Executive Producer EMC/Artist Manager)

and yours truly (Managing Editor, Seventh Street Media)

Facilitated by: Nate Farrell (artist manager)

The ‘state of play’ panel speakers for Brisbane (July 10) are:

Vanessa Cohen (Events & Marketing Consultant)

Emily Collins (Managing Director of MusicNSW and Deputy Chair of AMIN)

Hugh Foster (Entertainment & Bookings Director, Celissa)

Chris McDonnell (Music Partnerships Manager, Eventbrite)

Jane Slingo (Executive Producer EMC/Artist Manager)

and yours truly (Managing Editor, Seventh Street Media)

Facilitated by: Leanne de Souza (AAM)

In Sydney, Pantheon & Nyxen will deconstruct their upcoming release ‘Timewarp’. And the Brisbane event will see Paces & Doolie deconstruct their song ‘Don’t Run’.

Stream ‘Don’t Run’ below:

Following the panel discussion and industry consultation, panel attendees are also invited to a networking drinks, making EMC Connect the perfect mid-year mixer before EMC in Sydney this November.

Register for either the songwriting workshop only or the industry consultation, or register for both sessions. 

REGISTER FREE HERE

The article was originally published on The Industry Observer