The leading names in social, games, search, and consumer technologies are all driving the renaissance of virtual reality (VR). The medium is both interactive and immersive, challenging traditional linear storytelling conventions.

VR story evangelists like Oculus Story Studio born from the Pixar traditions of story, but ironically, whose own founder Ed Catmull is sceptical at best of the medium's ability to tell stories.

Can we get VR's second coming right? It's a medium that still holds decades of problems for storytellers, so what have we learnt and what can we work on to define interactive storytelling in this new medium?